Maileon is a newsletter and email marketing platform. With the Maileon integration, Cooltix automatically sends the data of every completed purchase to your Maileon account.
You can use it for welcome emails, post-purchase automations, pre- and post-event communication, and targeted segments and campaigns.
You can set up the integration yourself under Apps > Maileon.
What data is sent to Maileon
After every completed order, Cooltix sends the following data:
Buyer: name, email address, and whether they subscribed to the newsletter
Billing details: name and address
Order: date, language, and sales channel
Event: name, start and end date, category, and venue
Tickets: ticket type, price, and currency
Only completed orders are sent. Every buyer’s data is sent, whether or not they subscribed to the newsletter. The subscription status is sent as a separate field, so make sure you only send marketing emails to buyers who subscribed.
Orders completed before you installed the integration are not sent to Maileon. Data is sent only for orders completed after the installation.
Before you start
You need a Maileon account and a Maileon API key. To create an API key in Maileon:
Go to Settings > API keys.
Click Create new API key.
Give the key a name (for example, “Cooltix”), set the status to active, and select the Create, Read, and Update rights. The Delete right is not needed.
Click Create API key v1.
Click the magnifying glass icon next to the new key and copy the key.
Connecting Maileon to Cooltix
In the Cooltix admin, go to Apps and click Install on the Maileon card.
Paste your API key into the API key field.
Click Install.
During installation, Cooltix checks your API key and automatically creates everything needed for the data transfer in your Maileon account. You don’t need to set anything up in Maileon. If you have connected the same Maileon account before, the existing setup is reused.
Once installed, the Maileon card shows Installed. From now on, every completed order is sent to Maileon automatically. In Maileon, you can sort your contacts into lists using filters and rules.
Removing the connection
In the Cooltix admin, go to Apps and click Remove on the Maileon card.
Click Delete connection to confirm.
After you remove the connection, no new data is sent to Maileon. The data already sent stays in your Maileon account: removing the connection doesn’t delete any contacts or purchase data there.
Troubleshooting
“The API key is invalid.” Check that you copied the whole key and that the key is active and hasn’t expired.
“An order transaction error occurred.” or “An attendee transaction error occurred.” Cooltix couldn’t create the data structure it needs in Maileon. Check that the API key has the Create right, then try again.
You can only connect one Maileon account: each organization can have one Maileon connection. To connect a different Maileon account, remove the current connection first, then install the integration with the new API key.