Season passes

Season passes allow customers to purchase access to multiple events at once under a single pass, with their spot automatically reserved across all linked events.

A season pass is a new ticket type (product) alongside regular tickets (and currently add-ons). It links a pass event — where the pass itself is sold — to one or more standard events, where the actual performances or matches take place.

When a customer purchases a fixed season pass, the system automatically:

The pass event is the event where the season pass product lives and where customers buy it. The standard events are the individual events the pass gives access to (e.g. each match in a season). A pass event and its standard events are linked at the product level.

An event can act as both a pass event and a standard event at the same time — for example, if the opening match is also where the season pass is sold.

Each season pass product can be linked to at most one product per standard event. You cannot assign two products from the same standard event to the same pass.

Multiple pass products on the same pass event can each link to different standard event products.

All attendee records created by a single season pass purchase share the same voucher code. The customer presents this one code at the entrance of every event. The code is unique at the event level, not system-wide.

At the moment of purchase, the system reserves capacity on every linked standard event. For seated events, the specific seat chosen during purchase is held on all linked events — the customer always has the same seat throughout the season.

Create the event where the season pass will be sold. This is typically a dedicated "Season" event or the first event of the series.

Create each individual event that the pass will cover. These do not need to exist before you set up the pass — standard events can be linked to an existing pass later.

On the pass event, create a new product of type Season Pass and set:

Validity dates are not set on the season pass itself — validity is inherited from each linked standard event!

Assign one product from each standard event to the season pass. For each assignment, specify:

Important: You can only link a standard event to a pass if no tickets have been sold on that standard event yet. Once sales have started on a standard event, its assignment cannot be changed or removed.

Assignments can be initiated from either side — from the pass product or from the standard event product. You do not need to link all standard events at once; additional events can be assigned later as long as the standard event has no sales yet.

Once the pass event is published and the pass product is live, customers can begin purchasing. Standard events linked to the pass do not need to be published for the pass to go on sale.

If you add a new standard event to a fixed season pass after passes have already been sold, the system will automatically create attendee records and reserve capacity for all existing pass holders at the moment the new standard event is published.

For seated events, the seat assigned to each pass holder's original purchase will be reserved on the new event automatically, matched by seat label.

Important: You can only add a standard event to an existing pass if that standard event has no sales yet. Once a standard event has had any sales, it cannot be assigned to a pass.

You can re-send the pass confirmation email at any time from the Orders section of the pass event. The customer will receive their voucher again with the appropriate event template.

Pass vouchers can be re-downloaded from the Attendees section of the pass event.

Invalidating a season pass invalidates the pass record and all linked attendee records across every standard event at the same time. An invalidated pass cannot be re-validated.

Refunding a season pass cancels the entire purchase — the pass and all linked attendee records across every standard event are invalidated. Partial refunds (for individual events within a pass) are not supported. Partial amounts can be refunded through your payment provider if needed, but this does not affect the validity of the pass or its linked records in Cooltix (so please inform your Cooltix account manager about this).

Season pass purchases are treated as online sales in all reports and exports — they appear alongside regular ticket sales in revenue, capacity, and sales dashboards.

Pass renewal is currently handled via the existing discount code with hidden ticket reveal mechanism.

To set up renewal for a new season:

Customers renewing their pass enter their old voucher code on the new event page. If the code is valid, the new season pass becomes available for purchase. For seated events, entering the old code also unlocks the customer's previous seat, giving them the option to keep the same spot.

Season pass holders use the same QR code (voucher code) at the entrance of every event in the series. Because one voucher code can be linked to multiple attendee records across different events, the check-in system applies a multi-step resolution process when a code is scanned.

The system retrieves all check-in eligible attendee records associated with the scanned code. Attendee records created for the pass event itself (i.e. the season pass purchase record) are excluded — only standard event attendees are considered.

If no matching attendees are found, an Attendee not found error is returned.

The system determines which of the retrieved attendees the check-in operator has permission to check in:

The system checks whether the remaining attendees are currently valid:

The system checks how many valid, eligible attendees remain: